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Digital Advice
Fidelity AMP (Automated Managed Platform) — codeveloped with eMoney
The intersection of human and digital financial advice
Give your business a competitive advantage with digital advice
With AUM on digital advice platforms projected to grow to $1.2T by the end of 20231, we believe it's more important than ever to have the right strategy in place to help you:
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Take the Fidelity AMP Guided Tour
See how AMP engages your end-clients and moves them from planning to funding and investing, resulting in ongoing management.
VIEW NOWA planning-led, custom-built platform for firms and advisors
Integrated
Enables a streamlined experience
Flexible
Gives advisors and firms the control they want
Future-Ready
Helps serve emerging segments more efficiently
Investment flexibility
Fidelity AMP provides advisors the choice to outsource investment management to a third party, or manage their clients' investments themselves — offering proprietary, customized models to their investors.
AMP Resource Toolkit
Home Office to Advisor Resources
Advisor to End Investor Resources
End Investor
AMP Resource Toolkit
Advisor Resources
End Investor Resources
Additional Resources
Winner of the 2019 Celent Model Wealth Manager: Products & Platforms Award
The Celent Model Wealth Manager awards recognize best practices in technology for different areas critical to success in wealth management. Winners were announced in February 2019.
Learn moreBy selecting this link you are about to leave the FCCS Website and go to Celent.com, a site that is managed by Celent. Fidelity / FCCS is not responsible for, nor does it monitor or verify Celent's site. Your use of this site shall be governed by the terms and conditions in effect between you and Celent.
- 1. AITE Group -The Digital Transformation in Wealth Management Forum: Ideas, Data, Advice; July 2019
- 2. Conditions apply - contact your relationship manager
Tags: harness technology, digital advice